crypto indust2026-10-04 14:00:57Crypto’s next hurdle is no longer building products, but getting users to stayCrypto firms spent years building blockchain-based financial products and the infrastructure behind them. Now the industry is confronting a tougher problem: persuading people and institutions to use those products regularly instead of treating them as one-off experiments. Coinbase says adoption comes down to whether crypto tools solve everyday financial needs, with rewards, trust and ease of use helping turn trial into habit. Ben Shen, the company’s head of financial services and loyalty products, said customers care less about the underlying blockchain than about what they can do with their money — hold it, grow it, send it, spend it or borrow against it. Coinbase frames adoption as a cycle in which funds come onto the platform, stay there for a reason and then get used across more services. Elsewhere, O’Leary Ventures chairman Kevin O’Leary argued that blockchain networks chasing institutional business need to prove real usage and real deals rather than relying on technical tests alone. WisdomTree is taking a distribution-focused approach, pushing its tokenized funds onto more platforms, including MoonPay, so eligible U.S. retail users can access WTGXX with stablecoins without a separate WisdomTree onboarding process. Across the sector, the question is shifting from whether crypto products can be built to what will make customers keep coming back.290
Bitget2026-07-08 15:34:12Nearly 500K Users Flock to Bitget's AI Trading Stack, Messari Report Reveals Four-Layer ArchitectureA Messari Pulse report highlights Bitget's AI trading infrastructure with four layers: GetAgent, GetClaw, Agent Hub, and Gracy AI. Gracy AI attracted over 460K users in 11 days, while GetAgent surpassed 450K registered users.410
